Our April newsletter was sent out on April 23rd, 2019, to 306 recipients. By May 14th, 2019, 105 users (34.8%) opened it, most were from the United States, followed by United Kingdom and Austria. 56 recipients (18.5%) clicked on at least one of the articles. The open rate and click rates were both a above than the average for the ESA newsletter (28.3% and 12% respectively), and both indicators are well above the industrial average (13.2% and 1.3% respectively.
Most read articles were:
- The ESA AGM 2019 in Lisbon (7-9 May)
- Walking a Path to Positive Growth
- ESA to Support the 2019 Aircraft Cabin Air International Conference
Last month (from 1st November to 30th November) there were 897 unique visitors coming to our website, which was little more than in October (875). Together visitors viewed 2,339 pages, on average 2.52 pages per visit. Visits lasted for 2:14 minutes on average.
ESA LinkedIn page is continuously getting new followers. We have 924 followers so far, the majority is from Spain, followed by Germany and Italy. The average engagement rate of the posts in the last 12 months was 3.63%.
ESA LinkedIn group membership is continuously growing. There are currently 962 members that can participate in the group by asking questions, sharing solutions to a problem or posting links. You’re invited to check our group regularly, read our post on why you should be using LinkedIn groups and start participating.